The
Trade Show Industry is known as one of the top most wasteful
industries. In fact, exhibitors and suppliers alike have
noticed how wasteful it can be to exhibit. According to TradeShowHelp.org,
62 percent of exhibitors and 81 percent of suppliers have
said their interest in “green” exhibiting
is either high or very high. One of the obstacles that stand
in the way of those who would like to participate in “green” exhibiting
is a lack of variety. Fortunately, more and more options
are becoming available that not only help the environment,
but are also trendy. Here are a few of these new options.
With the economy in a recession, now is not the time
to cut your marketing budget. This convention display
is sure to get you noticed at your next event. Wrinkle-resistant
fabric is stretch across a recyclable aluminum frame. The
option is also available to use plastic graphic material,
which is made from over 80 percent recycled material. The
graphics can easily be interchanged, creating a unique, new
look at every trade show you participate in. These are very
lightweight booths, which will cut down on shipping and fuel
costs. Many different configurations are available, giving
you plenty of distinct, innovative looks to choose from.
This is a twist on the classic pop
up trade show displays. Entasi Fabric Pop Up Displays
are one of the most dramatic displays on the market! With
a curved structure, many of them come with standoff shelves,
which give you room to display your products. Graphics
are interchangeable and will allow you to change the look
of your trade show exhibit without having to purchase a
different frame. The graphics are made of over 65 percent
recycled materials.
With an unreliable economy and stricter budgets, it is
important to have a convention display that will draw
in a crowd without forcing you to take out a loan to
pay for it. It is the perfect option if you plan on traveling
because it takes seconds to set up and comes with handy
nylon carrying cases that will make it even easier to
transport them from one show to the next. Retractable
banner stands are especially effortless to set up because
the graphic banner is stored right in the base. The frame
is aluminum and can be recycled. Most banner stands weigh
somewhere between 10 and 15 lbs, saving you money on
shipping.
About the Author:
Kristin Hovde works in the marketing department for Smash
Hit Displays. We sell a large variety of trade show displays
and graphic packages.
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